Offering a New world view

The New Society women’s collection was born from a desire to create garments that are not only beautiful but deeply meaningful. It is not just a collection, but a universe that celebrates the many women within each woman. A space where emotion, quality, sustainability, and intention coexist.

Pieces are timeless and made to last; designed with the goal of flattering the female body, adapting to her rhythm, her everyday life, and her changing emotions. Each piece is created to fulfill a specific need, and never just to fill a collection.

The brand prides itself in the belief that within one woman are many women: sometimes romantic, other times minimalist, dressed up or casual. By creating a versatile proposal, designed to accompany her from morning to night, in all her versions. It’s a fashion aligned with the current rhythm of real women’s lives. 

キッズウェアでお馴染みのThe New Society (ザニューソサエティー) からのウィメンズラインは、一人の女性の中に存在する「たくさんの女性たち」を讃える想いで誕生したコレクションです。

そのタイムレスなデザインと女性の身体を美しく見せるシルエットは、日々の暮らしで起きる感情の変化や、生活のリズムに寄り添うように作られています。

時にはロマンティック、時にミニマルに、カジュアルにもドレッシーにもなれる、あらゆる「女性」の味方であることを目指しているブランドです。